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Face of MOTIV becoming face of bowling as E.J. Tackett looks poised for Player of the Year honors

JEFF RICHGELS | Posted: Thursday, January 19, 2017 8:00 am
Face of MOTIV becoming face of bowling as E.J. Tackett looks poised for Player of the Year honors
E.J. Tackett and his dad share an emotional embrace after Tackett won the PBA World Championship. Photo by Susie Fever.
There was zero doubt the hug E.J. Tackett shared with his dad after winning the PBA World Championship was one of the more emotional moments in bowling history. I think there is a great chance it also will turn out to be one of the most significant moments. That hug and the Tacketts’ tears stemmed from years of hard work coming to fruition and much bowling heartache being washed away by the ultra-powerful young right-hander’s first major title. The win likely pushed Tackett...