Note: This story originally posted July 30, 2020 and has been updated.
World Bowling has announced a pair of 3-year deals, one for virtual reality and interactivity in webcasting, and the other for gamification.
The first deal was with Silicon Valley company YBVR for virtual reality and interactivity in webcasting.
“We are very excited with this opportunity to take the world of bowling to the next level, and attract new audiences around the world,” YBVR CEO Hector Prieto said...