SWAG will not be PBA registered for 2025 amid its acquisition by BowlersMart, but could return in 2026, sources told 11thFrame.com.
A former staffer who remains close with the company and a current SWAG staffer separately contacted 11thFrame.com with news of the acquisition by BowlersMart. Both agreed to provide information so long as they were not named.
“The plan is to return” to PBA product registration in 2026, the staffer said, “using the funds this year in other avenues...